Dr. Roland A. Stürz
Head of Think Tank, bidt
Dr. Roland A. Stürz is the Head of Think Tank at the bidt. His research interests lie in the fields of innovation policy, industrial evolution and digital transformation. His research at the bidt focuses in particular on digital skills – which the bidt regularly surveys using tools such as the “bidt-Digitalbarometer” – as well as on research questions relating to the uptake and acceptance of working from home. He was most recently a member of the European Commission’s JRC expert panel on the further development of the European Digital Competence Reference Framework (DigComp) and is currently a member of the European Commission’s working group on the development of guidelines for assessing digital competences. As a member of the MVHS Board of Trustees, he is also committed to lifelong learning and ensuring that as many people as possible participate in a digitalised society. Prior to his role at the bidt, he worked as a research officer at the Max Planck Institute for Innovation and Competition in Munich, where his work included contributing to the annual reports of the German Federal Government’s Expert Commission on Research and Innovation (EFI). Before that, he was a research assistant at the Institute for Innovation Research, Technology Management and Entrepreneurship at Ludwig Maximilian University of Munich. Roland A. Stürz studied business administration at LMU Munich and at Copenhagen Business School. He holds a degree in business administration, a Master of Business Research and a PhD in economics.
Selected Publications:
- Stürz, R. A. / Stumpf, C. / Mendel, U. (2020): Künstliche Intelligenz verstehen und gestalten: Ergebnisse und Implikationen einer bidt-Kurzbefragung in Deutschland, Bayerisches Forschungsinstitut für Digitale Transformation, Analysen und Studien, München.
- Stürz, R. A. / Suyer, A. / Harhoff, D. / Hilty, R. M. (2018): The Use of Copyright Protected Creative Online Content by German Consumers, in: Medien und Recht International 15 (2), 51–52.
- Harhoff, D. / Hilty, R. M. / Stürz, R. A. / Suyer, A. (2018): Nutzung urheberrechtlich geschützter Inhalte im Internet durch deutsche Verbraucher – Ergebnisübersicht einer repräsentativen quantitativen Erhebung, Max-Planck-Institut für Innovation und Wettbewerb, München.
- Harhoff, D. / Stürz, R. A. / Suyer, A. (2018): Impulse für Sprunginnovationen in Deutschland, in: Harhoff, D. / Kagermann, H. / Stratmann, M. (Hrsg.): acatech DISKUSSION, München.
- Stürz, R. A. (2015): Imprinting and Inertia – Density Delay Revisited, Max Planck Institute for Innovation and Competition Research Paper, No. 15-16.
- Stürz, R. A. (2014): Industrieevolution: Lokale Agglomeration, Markteintrittsbedingungen, vertikale Industriestrukturen und das Überleben von Firmen, München.
Policy Brief on the social media ban: The bidt provides facts for a controversial debate
A new bidt policy brief reveals how people in Germany view a potential ban on social media for children and young people. The story was covered by numerous national and regional media outlets.
Working from home at the beginning of 2026
The eleventh survey by the Bavarian Research Institute for Digital Transformation (bidt) examines the use of working from home at the beginning of 2026, in Germany and in comparison with eight other countries. The study also…
bidt meets re:publica 2026
“Never gonna give you up” – under this slogan, around 30,000 people gathered at re:publica/TINCON in Berlin – Europe’s leading digital conference. Once again this year, the bidt was represented at the event with four…
The debate over a social media ban: facts rather than gut feelings
Researchers from bidt, CAIS, and the Weizenbaum Institute provide an evidence-based perspective on social media bans for children and teenagers and warn against rushed political measures.
The AI tool OneTutor in higher education: study shows high levels of acceptance as a learning aid
The AI tool OneTutor is widely accepted in higher education. A study by bidt shows that the tool primarily supports students in exam preparation and serves as a meaningful complement to traditional forms of learning.
An AI Tutor Enters Academia
Using the AI tool OneTutor as an example, the study examines how generative AI is used in higher education and the experiences of lecturers and students, from usage contexts to perceived learning outcomes.
Dialogue series “Servus, AI!” launched
With the “Servus, AI!” series of dialogue, adult education centers, bidt, acatech, and the Learning Systems Platform are bringing citizens and experts together to discuss the opportunities and risks of AI.
General fitness of employees for the digital transformation: use of the bidt digital barometer self-assessment test of digital skills in companies
The short version of DigCompSAT from the bidt Digital Barometer has proven to be an effective tool in a pilot project for quickly and efficiently assessing the digital competence level of employees in a company.
bidt-Digitalbarometer 2025: Digital skills are essential in everyday life
The “bidt-Digitalbarometer 2025” shows that digital skills are key for everyday life, work and participation. Skill levels rise slightly, but differences remain. The study examines developments across life stages.
The bidt-Digitalbarometer 2025
The “bidt-Digitalbarometer 2025” summarises the key findings from a large-scale public survey on digital transformation in a concise and visually engaging format.
Findings report on the bidt-Digitalbarometer 2025
The report on the “bidt-Digitalbarometer 2025” provides comprehensive data on Germany’s digital transformation and compares it with Germany’s 2021 survey data and 2022 international data.
The bidt-Digitalbarometer
“The bidt-Digitalbarometer” provides population survey data on digital transformation in Germany.
The bidt at re:publica and TINCON
Researchers from the bidt were prominently represented at re:publica and TINCON with talks and panels on disinformation, AI in the classroom, digital generational silos, toxic entertainment and the political handling of authenticity.
bidt meets re:publica
Our researchers will be represented at this year’s re:publica with talks and panels on digitalisation. The festival for the digital society in 2025 has the motto “Generation XYZ”.
Spread of working from home and organisation of everyday working life at the end of 2024
The tenth survey wave on the prevalence and acceptance of working from home (7–10 October 2024) examines, among other aspects, self-perceived work productivity while working from home as well as opportunities for more flexible…
Prevalence of generative AI in private and professional life 2024
Generative artificial intelligence (AI) is used by the population in both private and professional contexts. Compared to last year, usage has remained more or less constant. Only a minority are aware of existing regulatory…
Prevalence and acceptance of generative AI at schools and universities
The study examines the use, perception, and concerns regarding generative artificial intelligence among pupils at school and university students.
bidt as a guest on Deutschlandfunk’s “Systemfragen” podcast
As part of the Deutschlandfunk podcast “Systemfragen”, Dr Roland A. Stürz provided answers to the question “Why are Germans so attached to cash”, as well as further findings from the international comparison…
Working from home is increasingly becoming a competitive factor for companies
A new study by the bidt shows:
The offer of working from home is a decisive factor for the acquisition and retention of employees and their identification with the company.
bidt as guest at SZ: Presentation of new study on generative AI
As part of the presentation of the “SZ Langstrecke” Dr. Roland A. Stürz presented current study results on the prevalence of generative AI in Germany.
Prevalence and acceptance of working from home at the end of 2023
The ninth survey on the topic of home office (September 12–22, 2023) examines, among other things, corporate identification and the significance of working from home for employee recruitment.
New bidt study: Generative AI is significantly changing the working environment
A new study by bidt shows: Generative artificial intelligence (AI) such as ChatGPT has spread rapidly in German workplaces. Current figures on usage, satisfaction and risk awareness.
Prevalence and acceptance of generative AI in Germany and in German workplaces
Generative artificial intelligence is becoming increasingly important in the working environment. The study examines the use, perception and concerns about generative artificial intelligence.
“bidt-Digitalbarometer.international”: Germany lags behind in digital skills
The new “bidt-Digitalbarometer.international” reveals that the German population has weaker digital skills compared to other European countries.
bidt-Digitalbarometer.international
The German population lags behind in digital skills compared to other European countries, according to the new “bidt-Digitalbarometer.international”.
The 49-euro ticket in the Digital Subscription – Opportunities and Risks for Digitalisation in Germany
Does the introduction of the 49-euro ticket as an online-only product make sense? Roland A. Stürz provides answers to this question in his blog post.
Increased Digitalisation as a Result of the Coronavirus? Home office in October 2022
The eighth home office survey (14-28 October 2022) examines the prevalence and acceptance of home office in Germany against the backdrop of the current energy crisis.
Prevalence and acceptance of home office in Germany
The bidt conducted several short surveys providing insights into the prevalence and practice of home office in Germany (in the wake of the coronavirus pandemic).
Digitalisation at universities due to the coronavirus (DiHS.c)
The collaborative research project between IHF and bidt investigated the impact of the COVID-19 pandemic on the digital transformation of universities.
Increased Digitalisation as a Result of the Coronavirus? Home office in March & June 2022
The sixth (03.-20.03.2022) and seventh (22.-29.06.2022) surveys examine the practice and acceptance of home office in Germany against the background of the expired home office obligation in March 2022.
bidt-SZ-Digitalbarometer
The digital transformation is rapidly changing all areas of our lives. Time to take stock: In a joint study, bidt and the SZ Institute of the Süddeutsche Zeitung surveyed more than 9,000 people in Germany on digital skills,…
Increased Digitalisation as a Result of the Coronavirus? Home office in September/October 2021
The fifth survey (20.09.-10.10.2021) examines the use and acceptance of home office in Germany against the background of the political upheaval and the coalition negotiations between the SPD, Bündnis 90/Die Grünen and FDP.
The pandemic as a driver of the digital transformation of universities?
The outbreak of the corona pandemic also upended the organisation of research and teaching at German universities: Academic life was almost completely shifted into the digital space. The study explores the question of whether…
Increased Digitalisation as a Result of the Coronavirus? Home office in May 2021
The fourth survey (06-28 May 2021) examines the impact of the revision of the Infection Protection Act, which came into force on 23 April 2021.
Increased Digitalisation as a Result of the Coronavirus? Home office in Bavaria in February 2021
For the first time, bidt is separately investigating the use of home office in Bavaria. The survey was conducted in addition to the Germany-wide survey with the same content and at the same time (05.-07.02.2021).
Increased Digitalisation as a Result of the Coronavirus? Home office in February 2021
The third survey (04-08 February 2021) examines the impact of the SARS-CoV-2 Occupational Health and Safety Regulation, which came into force on 27 January 2021.
Increased Digitalisation as a Result of the Coronavirus?
Bidt took the first lockdown as an opportunity to investigate the effects on the use and acceptance of home office in Germany with representative short surveys (27-29 March 2020 and 12-15 June 2020).
Understanding and shaping artificial intelligence
The study provides insights into the moods and opinions of adult internet users in Germany on artificial intelligence (AI). The representative results show, among other things, how widespread knowledge about AI is, whether…
Working from Home: New Normal for Employees?
What seemed unthinkable a few years ago is now being discussed as the new normal: Since the outbreak of the corona pandemic, many employees are increasingly working from home – and it is already becoming apparent that…
The Analog Escape
Mobiles Arbeiten war auch schon vor Corona ein viel diskutiertes Thema und hat durch die Pandemie eine schier katalysatorische Wirkung auf unsere Arbeitswelt ausgelöst. Wir zoomen uns durch Meetings, halten Workshops aus unseren…
Contact Tracing Apps in the Corona Pandemic
On the trail of the virus: How are Corona apps used throughout the world, what technical difficulties are encountered during their implementation and in which ways are they currently being refined. This is a comparison of Corona…
Publications
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Allgemeine Fitness von Beschäftigten für die digitale Transformation: Einsatz des Selbsteinschätzungstests digitaler Kompetenzen des bidt-Digitalbarometers in Unternehmen
Grey literature / reporthttps://www.bidt.digital/allgemeine-fitness-von-beschaeftigten-fuer-die-digitale-transformation-einsatz-des-selbsteinschaetzungstests-digitaler-kompetenzen-des-bidt-digitalbarometers-in-unternehmen/Project: TT bidt-Digitalbarometer -
Berufstätigkeit und Digitalkompetenzen
Grey literature / reportProject: TT bidt-Digitalbarometer -
bidt-Digitalbarometer.international
BookDOI: 10.35067/xypq-kn68https://www.bidt.digital/publikation/bidt-digitalbarometer-international/Project: TT bidt-Digitalbarometer -
Corona und Homeoffice: Verbreitung und Akzeptanz von Homeoffice während der Corona-Krise
Contribution / chapter -
Corona und Homeoffice: Verbreitung, Akzeptanz und Folgen von Homeoffice
Contribution / chapter -
Das 49-Euro-Ticket im Digitalabo – Chancen und Risiken für die Digitalisierung in Deutschland
Grey literature / reporthttps://www.bidt.digital/das-49-euro-ticket-im-digitalabo-chancen-und-risiken-fuer-die-digitalisierung-in-deutschland/Project: TT bidt-Digitalbarometer -
Das bidt-Digitalbarometer 2025
So steht es um die digitalen Kompetenzen in Deutschland
VortragProject: TT bidt-Digitalbarometer -
Das bidt-Digitalbarometer 2025
BookProject: TT bidt-Digitalbarometer -
Das bidt-SZ-Digitalbarometer
BookDOI: 10.35067/xypq-kn66https://www.bidt.digital/publikation/bidt-sz-digitalbarometer/Project: TT bidt-Digitalbarometer -
Die Entwicklung von Homeoffice in Deutschland seit Beginn der Coronapandemie
Vortrag -
Die Pandemie als Treiber der digitalen Transformation der Hochschulen?
Einschätzungen aus der Sicht von Lehrenden und Studierenden
Grey literature / reportDOI: 10.35067/xypq-kn65Project: DiHS.c -
Die Pandemie als Treiber der digitalen Transformation der Hochschulen?
Lehren aus den bisherigen Digitalsemestern
Grey literature / reporthttps://www.bidt.digital/publikation/die-pandemie-als-treiber-der-digitalen-transformationder-hochschulen/Project: DiHS.c -
Digitale Kompetenzen bei Berufstätigen in Deutschland
Journal articleProject: TT bidt-Digitalbarometer -
Digitalisierung durch Corona?
Homeoffice im Mai 2021
Grey literature / reporthttps://www.bidt.digital/publikation/digitalisierung-durch-corona-homeoffice-im-mai-2021/ -
Digitalisierung durch Corona?
Homeoffice im Februar 2021
Grey literature / reporthttps://www.bidt.digital/publikation/digitalisierung-durch-corona-homeoffice-im-februar-2021/ -
Digitalisierung durch Corona?
Homeoffice in Bayern im Februar 2021
Grey literature / reporthttps://www.bidt.digital/publikation/digitalisierung-durch-corona-homeoffice-in-bayern-im-februar-2021/ -
Digitalisierung durch Corona?
Homeoffice im März & Juni 2022
Grey literature / reporthttps://www.bidt.digital/publikation/digitalisierung-durch-corona-homeoffice-im-maerz-juni-2022/ -
Digitalisierung durch Corona?
Homeoffice im September/Oktober 2021
Grey literature / reporthttps://www.bidt.digital/publikation/digitalisierung-durch-corona-homeoffice-imseptember-oktober-2021/ -
Digitalisierung durch Corona?
Verbreitung und Akzeptanz von Homeoffice in Deutschland: Ergebnisse zweier bidt-Kurzbefragungen
Grey literature / report -
Digitalisierung durch Corona?
Verbreitung und Akzeptanz von Homeoffice in Deutschland
Grey literature / report -
Digitalisierung durch Corona? Homeoffice im Oktober 2022
Bookhttps://www.bidt.digital/publikation/digitalisierung-durch-corona-homeoffice-im-oktober-2022/ -
Effektivität generativer KI-Tutoren in der Hochschullehre
AIEffectiveness
VortragProject: AIEffectiveness -
Effektivität generativer KI-Tutoren in der Hochschullehre
VortragProject: AIEffectiveness -
Ergebnisbericht zum bidt-Digitalbarometer 2025
BookProject: TT bidt-Digitalbarometer -
General Digital Fitness of Employees: Applying the DigCompSAT in Companies
VortragProject: TT bidt-Digitalbarometer -
General Digital Fitness of Employees: Applying the DigCompSAT in Companies
Conference paperDOI: 10.65163/icodpr2025Project: TT bidt-Digitalbarometer -
Generative KI im Beruf
Einsatz, Nutzungserfahrung, Ideengenerierung und Kompetenzen
Journal articleProject: TT Verbreitung und Akzeptanz von KI -
Generative KI im Beruf: Nutzung, Ideengenerierung und Kompetenzen
VortragProject: TT Verbreitung und Akzeptanz von KI -
Homeoffice: New Normal für Beschäftigte?
Grey literature / reporthttps://www.bidt.digital/homeoffice-new-normal-fuer-beschaeftigte/ -
Kompetenzen gefragt! Wie KI die Arbeitswelt verändert
VortragProject: TT bidt-Digitalbarometer -
Multidimensional Digital Competence Self-Assessment: Results from the bidt-SZ-Digitalbarometer
Contribution / chapterProject: TT bidt-Digitalbarometer -
Sonderauswertung des bidt-Digitalbarometers zu Informations- und Datenkompetenzen
Internet documenthttps://dm2.lab4oev.de/transfer-hub-datenkompetenzen-briefing/bidt-digitalbarometer.htmlProject: TT bidt-Digitalbarometer -
Verbreitung generativer KI im privaten und beruflichen Alltag 2024
BookDOI: 10.35067/xypq-kn72Project: TT Verbreitung und Akzeptanz von KI -
Verbreitung und Akzeptanz generativer KI an Schulen und Hochschulen
BookDOI: 10.35067/xypq-kn71https://www.bidt.digital/publikation/verbreitung-und-akzeptanz-generativer-ki-an-schulen-und-hochschulen/Project: TT Verbreitung und Akzeptanz von KI -
Verbreitung und Akzeptanz generativer KI in Deutschland und an deutschen Arbeitsplätzen
BookDOI: 10.35067/xypq-kn69https://www.bidt.digital/publikation/verbreitung-und-akzeptanz-generativer-ki-in-deutschland-und-an-deutschen-arbeitsplaetzen/Project: TT Verbreitung und Akzeptanz von KI -
Verbreitung und Akzeptanz von Homeoffice Ende 2023
BookDOI: 10.35067/xypq-kn70https://www.bidt.digital/publikation/verbreitung-und-akzeptanz-von-homeoffice-ende-2023/ -
Vertrauen und Einstellungen gegenüber Künstlicher Intelligenz
VortragProject: TT bidt-Digitalbarometer -
Wandel der Arbeitswelt durch KI und Kompetenzen der Zukunft
VortragProject: TT Verbreitung und Akzeptanz von KI -
Wie digital ist Deutschland?
Ergebnisse des neuen bidt-SZ-Digitalbarometers
Journal articleProject: TT bidt-Digitalbarometer -
Wie Künstliche Intelligenz (KI) die Arbeitswelt verändert
VortragProject: TT Verbreitung und Akzeptanz von KI -
Wie Künstliche Intelligenz (KI) die Arbeitswelt verändert
VortragProject: TT bidt-Digitalbarometer