Prof. Dr. Birgit Stark
Professor of Communication and Media Convergence, Department of Journalism | JGU Mainz
Paradigm shift: new approach to measuring opinion power in the platform age
Youtube, X, BILD – which media brands influence public opinion and how can opinion power be measured? The ‘bidt policy brief’ outlines how opinion power monitoring can replace the tv-centred media concentration law.
Monitoring opinion power: A new approach to ensure diverse opinion formation in the platform age
This policy brief shows how contemporary opinion power monitoring could look like and outlines the need for action.
Measuring opinion power and diversity on the Internet: Towards a new conception of regulating media concentration
What could control of media concentration that secures the functioning of a political public sphere in the age of digitalisation look like? This is the overarching question of the project.
Ensuring Diversity in the Age of Media Intermediaries: Models of measurement and normative standards
The working paper examines the influence of media intermediaries on opinion formation and discusses models of how diversity in public discourse can be ensured.